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Resource Center

Your one stop portal for articles on Insurance Leads, Insurance Marketing, Insurance Sales and Insurance Prospecting. The mission of this site is to provide timely information to help grow your Insurance Business.


What is a qualified Insurance Lead?


Most agents interviewed describe a qualified insurance lead as someone actively shopping today for an insurance quote. Then why do a lot of agents receive what they perceive as bad leads?
-The insurance leads are old.
-The insurance leads are sold to up to 10 agents.
-The insurance leads are recycled.
-The insurance leads are generated by lead companys that offer something free for the buyer to fill out information.
-And on and on..................

Tips

#1 Ask your lead source to direct you to the web sites that are capturing the prospect's information.
#2 Buy only real time leads. Leads that are immediately sent to you. Actively shopping buyers.
#3 Do your self a favor and buy only exclusive leads.
#4 Only work with a lead source that offers to replace bad leads.
#5 Ask the prospect if any other agents have called them? Did they fill out any information on any other sites?
#6 Test before you invest!

 
 

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